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THE INDEPENDENT EUROPEAN SSP · OWNER-OPERATED SINCE 2014

PREMIUM
EUROPEAN MEDIA.
ONE CLEAN PATH.

7 billion ad requests every day. Direct publisher relationships across Europe. GDPR-native and 100% EU infrastructure. Built for publishers, buyers – and the planet.

MAX. 1 HOPLOWEST TAKE-RATE TIERNO BUY-SIDE FEESIAB TCF ID 138
7 Bn
ad requests every day
2014
independent & owner-operated
>70%
Pan-European coverage
100%
EU-Infrastructure & GDPR-native
TRUSTED BY INDUSTRY LEADERS AROUND THE GLOBE
IPG MEDIABRANDSOMGWPPAXEL SPRINGERRINGIERKLEINANZEIGENMOBILE.DEDENTSUGOOGLE DV360ADFORM1XLTX GROUPRTB HOUSEWIRTUALNA POLSKABURDA CONTENT NETWORKSPORTRADARIPG MEDIABRANDSOMGWPPAXEL SPRINGERRINGIERKLEINANZEIGENMOBILE.DEDENTSUGOOGLE DV360ADFORM1XLTX GROUPRTB HOUSEWIRTUALNA POLSKABURDA CONTENT NETWORKSPORTRADAR
THE CONNECTAD WAY

The antithesis to
ad-tech as usual

01

Bootstrapped. No VC. Built in Europe.

A fully in-house engine with GDPR, AI and efficiency in its DNA. We are not part of the US buddy landscape – we compete with it every day, and win.
02

No Cannes. No booths. No swag.

Someone always pays for the show – usually you. We skip it, run low take-rates and put the margin back into your value chain.
03

Transparent end-to-end. No bullshit.

In bidding, in billing, in how we communicate – and in how we sell. What we promise is what we deliver.
04

A cleaner ecosystem.

No pointless intermediaries. No junk requests that barely monetize. Every partner in our chain has to add value – including us.
05

For the open internet.

We champion the open web and free expression – and fight MFA, excessive ad-refresh, ad clutter and every tactic built to deceive buyers.
06

We live support & product.

Every case is taken seriously; every feature request is reviewed and often shipped. We run this SSP for our customers, not for ourselves.
GLOBAL FOOTPRINT

European core.
Global reach.

Relevant Pan-European reach. Hubs across Europe. Rooted in Europe’s premium markets – delivering campaigns worldwide through every major DSP.

VIENNA HQHAMBURGLONDONWARSAW

Built for publishers, buyers
– and the planet.

See what sets
ConnectAd apart

TRUST

A clean, unconflicted supply chain.

We operate independently and transparently. For DSPs, this means full sellers.json visibility, strict brand safety, and Direct-Only options. For Publishers, it means a GDPR-first European partner with zero conflict of interest. No hidden agendas – just a safe environment for premium transactions.
EFFICIENCY

Proprietary Smart Tech.

We built our own engine to eliminate waste. Our Smart Throttling filters noise in real-time, ensuring DSPs only receive high-probability bid requests while reducing infrastructure costs. Combined with our low take-rates, this maximizes working media for buyers and net revenue for sellers.
SUPPORT

Proactive Human Partnership.

Whether you are a Publisher needing yield optimization or a DSP troubleshooting a deal: You get access to local, dedicated experts. We don’t hide behind ticket systems. We actively monitor performance and KPIs like Viewability and CTR to ensure success for both sides of the marketplace.

Ready to get started?

IAB TCF Vendor ID 138 · GDPR-native · 100% EU infrastructure · sellers.json public

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